Ladies and gentlemen, this is the first glimpse of the top-secret Versace project for Christmas, a new men perfume and after shave. It's a marketing tease - i.e., the ad will run on billboards, starting early November, without mentionning the product nor the brand.

I suppose the perfume is called Gold, judging by the slogan, but my source wasn't sure about that. I don't recognise the male model, but this young naked lady is of course Sharon Genish, the model of the house. So she wasn't fired after all.

The ad is a conservative reply to the new YSL men perfume ad, like, if male nudity can disturbes you, don't worry, our product has female nudity to reassure you. But since 70% of the men perfumes sold during the Christmas season are bought by women, it remains to be seen whose ad will sell more. Have a nice weekend, see you on Monday!